Shredz
Brand and creative for a fitness supplement line built to move at the speed of social.
Brand IdentityArt Direction
Role
Brand · Packaging · Creative
Category
Fitness · CPG
Year
2022
Overview
Shredz lives and dies on the feed. We built a bold, high-contrast brand and a creative system that scales across packaging, ads, and a relentless content calendar.
What we did
- Brand identity
- Packaging
- Performance creative
- Social system